Information management Term Paper Example | Topics and Well Written Essays - 1250 words

Information management - Term Paper Example Just like other projects, IT projects are also business project and should have a well-defined structure. The projects must have realistic plans, the entire organization must be interested in the end results, the project team must communicate to the organization management and the projects must have realistic expectations. The projects must be projected to solve the specific problem of its implementation, failure of which it will lose its meaning and structure. Failure to solve the business problem and poor strategic vision for the project will lead to failure of the project (enterprisecioforum.com). Failing to plan well is planning to fail. Details such as resources, technical solution, and management models are required for proper planning. Proper planning of the IT/IM project prevents poor performance by ensuring that the project delivers the desired results. The end results of the project must reflect its initial purpose and give the solution to the specific problems of the project. Humans are known to make mistakes and fail at a certain point because they are not perfect. Humans are not perfect and so make mistakes, use shortcuts, and have limited permission to all the information they require at every step in the process to make an ideal decision. Limited information, wrong information, unclear structure and wrong decision making can lead to poor projects execution which can intern lead to failure of the project. Every organization has competing interests and priorities among various stakeholders.

Introduction to service marketing Assignment Example | Topics and Well Written Essays - 2500 words

Introduction to service marketing - Assignment Example The study also highlights the benefits as well as shortcomings of some of the modes of integrated marketing communication. The Indy event is Queenslands premier sporting event which had an average attendance of about 297, 835 people. This event has generated over seven hundred jobs in several industries had has pumped more that fifty million US dollars into the Australian economy. The importance of the event can be gauged from the fact that the Queensland government injected over ten million US dollars towards the promotion of the event which it right describes as an amount spent well. The Indy event is a four day motor rally which is in the existence for about thirteen years. This event is also popular in the international markets and has over seven hundred acclaimed media persons from across the world who come from over 195 countries from across the globe. In 2002, the Indy event was placed in the Queensland Tourism Awards Hall of Fame for the third consecutive year. There are certain characteristics of services that makes a particular service brand unique and pragmatically difficult for managers to capture. The augmented services offering model helps in identifying brand differentiation sources. (Ozment, 1994) This model states that as a charecteristic of most of the services there are three basic components which forms the managerial way of constituting the process. The three components are stated below namely, The Indy event must be organised in such a away that it is fully accesible to people form all over the world. As the event is held in Queensland Austrailia hence it is properly accesible to both the guests as well as the racists who participate in the event. The event managers must also ensure that the consumer participates in the event both passively and actively in the event. The event organisor must ensure that guests are fully satisfied and they promote the event (word of mouth communication) amongst their